Toon2Tango to Lead Global Licensing and Merchandising for Mediawan Kids & Family
Mediawan Kids & Family strengthens its licensing capabilities by appointing Toon2Tango as exclusive global agent for its catalogue
Paris/Munich, October 19, 2026 – Mediawan Kids & Family, Europe’s leading independent studio for the production and distribution of children’s and family content, and Toon2Tango, the German kids and family entertainment powerhouse, have entered into an exclusive worldwide licensing and merchandising agreement. Under the deal, the Mediawan Kids & Family label Toon2Tango, a LEONINE Animation Studios company – part of the Mediawan Group, will identify, negotiate and manage licensing and merchandising partnerships for Mediawan Kids & Family’s extensive portfolio of children’s and family IP.
The agreement marks the next step in the collaboration between the the two labels. Toon2Tango will combine the Mediawan Kids & Family portfolio with its own productions and selected IP from LEONINE Studios to develop licensing opportunities and consumer products partnerships worldwide. The agreement covers all major product categories, including toys and games, apparel, home and living, publishing, digital games and promotional activities.
The combined high-profile licensing & merchandising portfolio now includes upcoming projects and established IPs from across the Group’s slate, such as Method Animation’s ASTRO BOY reboot, alongside digital first-series WADOO and Mediawan Kids&Family Distribution hit preschool series MADDIE + TRIGGS. These will be complemented by Toon2Tango’s own productions including the highly anticipated animated feature PALUTEN FREEDOM based on the highly popular YouTube series, NIKO – the series based on the international family film franchise, AGENT 203, comprising both the animated hit series and a feature film and SHOWTIME, Toon2Tango’s newest available production, commissioned by KiKA, as well as projects in development such as action-adventure series ELDRADOR from German toy company Schleich.
“This agreement is a natural extension of the way we work as a Group. It allows us to develop a cohesive licensing strategy with a partner that already knows our properties and shares our creative culture,” said Julien Borde, President of Mediawan Kids & Family. “Toon2Tango’s 25 years of experience and expertise gives our labels across France, Italy, the UK, Germany, the Netherlands and Belgium a dedicated, agile partner to build lasting brand value for our audiences, our partners and our licensees worldwide.”
“We are proud to take on this expanded role for Mediawan Kids & Family’s catalogue,” said Hans Ulrich Stoef, CEO of Toon2Tango. “This agreement enables us to bring our licensing expertise to the Group’s brands, supporting them from development through to market, wherever in Europe they are produced. We want to build the market with a new approach via licensing partnerships and also a clear B2C focus with own fan merchandise platforms. Further steps are underway and we aim to create a profitable business for us and all our partners.”
The agreement builds on Mediawan Kids & Family’s pan-European production network, with labels based in France, Italy, the UK, the Netherlands, Belgium and Germany. It reinforces the Group’s strategy of activating synergies across its labels to extend the value of its IPs beyond the screen. It follows the distribution agreement signed by the two labels in March 2025, under which Mediawan Kids & Family integrated Toon2Tango’s content portfolio into its content catalogue.
ABOUT TOON2TANGO
Toon2Tango is a kids and family entertainment powerhouse specializing in IP creation, development, financing, production, distribution and brand building. The company is positioned as a worldwide operation working across all types of children’s and family entertainment IPs with a strong focus on animated content. Toon2Tango also actively engages in co-financing and acquisition of quality programming with a strong international appeal.
Since its foundation in September 2019, Toon2Tango has been involved in the production of a total of six TV series - AGENT 203, MONSTER LOVING MANIACS, GRISU, HEY FUZZY YELLOW, SHOWTIME and NIKO as well as the feature films MISSION SANTA: YOYO TO THE RESCUE, PALUTEN and AGENT 203: THE MOVIE. Toon2Tango is a LEONINE Animation Studios company and part of the Mediawan Group.
ABOUT MEDIAWAN KIDS & FAMILY
Mediawan Kids & Family is the division of Mediawan, the European independent multigenre studio, dedicated to the production and distribution of children and family content for audiences worldwide. The company is the European leader in animation and produces premium TV shows, high-end feature films and digital content for kids, teens, young adults and families.
Mediawan Kids & Family houses four production labels headquartered in France: the well-established animation label Method Animation (The Three Musketeers, Pirate Academy, Robin Hood Mischief in Sherwood, The Little Prince and Friends), brand-new 2D animation TV label for kids Somewhere Animation (Artefacts - Thieves of Thieves, Leaves and Roots), live-action shows for youth and family studio Elliott Studio (Boule & Bill) and Mediawan Kids & Family Cinema (A Magnificent Life, Miraculous - The Movie, Little Nicholas: Happy as Can Be, The Little Prince).
Mediawan Kids & Family is also present internationally through four labels: Palomar Animation in Italy (The Enchanted Village of Pinocchio, The Three Musketeers), Wildseed Studios in the UK (Tuff Pom, Dodo), and Submarine Animation in the Netherlands (Apollo 10½ : A Space Age Childhood, They Shot The Piano Player, Fox and Hare Save the Forest), and Toon2Tango (LEONINE) in Germany (Agent 203, Littlest Robot).
Mediawan Kids & Family hosts the distribution of all children's and family content within the Mediawan group, including Miraculous - Tales of Ladybug and Cat Noir now produced by Miraculous Corp, the new company created by Mediawan and Zag and sold in over 150 countries. But also a significant catalog of 2,500 half-hours of programs such as Robin Hood – Mischief in Sherwood or The Enchanted Village of Pinocchio broadcasted in over 150 countries, and third-party acquisitions such as Maddie + Triggs, Duck and Frog (coproduced with BBC), Dogmatix and the Indomitables sold in over 45 countries and BarnKidz, a real international success.
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